Guy Hallifax
- Guy
is a freelance writer, director and producer. He began life in the
theatre, then trained as a TV director in Children’s BBC TV.
He sold his first script in 1979 to Play Away, the BBC family show.
He wrote all 26 episodes of Orm and Cheep, the UK's top-rated children’s
show, and the six books and an annual which went with the two series
on CITV. He now mainly writes animation, including episodes of ‘Bob
the Builder’ and ‘Wilf, the Witch’s Dog’.
Guy writes books, including the 2003 UBOS Annual.
He also does book adaptation and original development work on new
projects, creating bibles, scripts and storylines. Guy is a Member
of the Writers’ Guild of Great Britain.
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Ian
Ellery
- Ian
is an illustrator, cartoonist and computer graphics artist. He is
an experienced design studio Creative Director. In the Eighties he
designed computer games such as the top-selling Rocky Horror Show
and Blade Runner. In addition to his work for Phew!! he occasionally
works freelance, illustrating and designing for books, magazines,
greetings cards and the like, while doing extensive children’s
character development work, mainly for animation projects.
Ian is a long-serving Committee Member of the Cartoonists Club of
Great Britain.
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Mick
Wells
- Mick
has over thirty years experience in the design and illustration industry
specialising in children’s products and licensed characters.
He was a founder member of Brown Wells and Jacobs Ltd., which in ten
years became one of the UK's leading children’s novelty book
packagers.
He formed Michael Wells Studio, which in 1986 became part of the Copyright
Promotions Group. For six and a half years Mick was Managing Director
of Clic! (The Character Licensing Illustration Company) developing
its business internationally.
Mick was the owner and Managing Director of Arkadia for five years
and then worked for Design Rights International and BKN International
as Creative Director, before going freelance in 2002.
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Guy, Ian and Mick have known and worked with each other since the 1980s.
They each bring a different skill to the mix, yet all three contribute with creative input.
While they have acted as production company on some of their educational TV work, sub-contracting a team of animators and software writers, and taking the roles of producer, director and art director, they prefer to position themselves as the creative tip of the production pyramid. They look to form strategic alliances with those companies who have production, financing and distribution capabilities, but who just need the right product.

Personnel: Hallifax, Ellery, Wells!!
Now the name makes sense!
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